Message

In 2024, we formulated the medium-term management plan “SMILE 2027” and promoted business centered on Air Care and Pet Care. We especially focused on optimizing our business portfolio by releasing “NYANTOMO CLEAN TOILET,” a brand we took over from Kao Corporation, and reforming our organizational structure. In addition, we succeeded in increasing customers by enhancing the product appeal of “SHOSHURIKI PREMIUM AROMA” and “MUSHUDA NOTE.” Moreover, each and every one of our employees has steadily grown aware of participating in management during this year, paving the way toward “business administration involving all staff members.”

Our purpose – “Ideas to touch the heart for moments with smiles” – reflects our wish to embrace tiny moments in daily lives and offer new value for these moments. Discovering an even more precious moment among “moments” which fill the everyday life and bringing a smile through products and services will make life even richer. S.T shall provide products and services that satisfy each one’s heart, placing our customers on the first place at any time and embracing the values of each and every one of them.

We shall aim to become a company that brings “smiles” to customers through high value-added products and services that contribute to the health of each customer’s mind and body, based on our medium-term management plan focusing on the wellness field for Air Care and Pet Care, in addition to further enhancement of our core businesses. Moreover, we launched the service for “coating hotel bathrooms” in the B2B field in February 2025, which enables efficient cleaning and maintenance of a pleasant appearance at the same time. Furthermore, we founded the “Wellness Business Division” in April 2025. We shall focus on business expansion in the B2B field and overseas while forging ahead with the development of new businesses, including a new fragrance business.
Our whole group will spare no effort in our activities. Therefore, we would greatly appreciate your increased support and encouragement.

May 28, 2025

President, CEO, and Chairman of the Board of Directors